by admin | Oct 3, 2013 | Crisis Communications, Public Relations, Resources
Why You Shouldn’t Educate Reporters Written by Brad Phillips @MrMediaTraining on October 1, 2013 – 6:02 am My firm has offices in New York City and Washington, DC, so I frequently take the train between the two cities. On one such trip, I overheard a PR...
by admin | Sep 27, 2013 | Crisis Communications, Resources
Why have a PR crisis communication in place? Prime example of reasons every company needs a plan, especially if they are engaged in social media. Barilla Pasta Won’t Feature Gay Families In Ads, Says Critics Can ‘Eat Another Brand Of Pasta’ The...
by admin | Jul 17, 2012 | Crisis Communications, Public Relations, Resources
With online and social media marketing becoming the norm, it’s so important for all companies to have a crisis communication plan in place. We never know when we will be placed in a crisis situation that threatens the integrity or the reputation of a company...
by admin | Oct 30, 2011 | Case Studies, Crisis Communications, Spotlight
Challenge: IDW was well-established in the comic book and publishing industries with competitors such as Marvel Comics and DC Comics. Among their best-selling titles are Hasbro’s THE TRANSFORMERS; Fox’s ANGEL, Konami’s METAL GEAR SOLID, FALLEN ANGEL, IDW’s 30 DAYS OF...
by admin | Oct 30, 2011 | Case Studies, Crisis Communications, Spotlight
Challenge: CoreSite Realty Corporation (NYSE: COR) delivers powerful, network-rich data centers that optimize, secure and interconnect the mission-critical IT assets of the world’s top organizations. 600+ customers, including Global 1000 enterprises, cloud...
