by admin | Feb 9, 2011 | Resources
Source: Gini Dietrich It shouldn’t come as any surprise to you that 2011 is the year of integration. This past year you got to play with social media tools and figure out which were most applicable to your business. Now it’s time to stop playing and integrate your...
by admin | Jan 25, 2011 | Public Relations, Resources
Following are some of the top public relations and social media strategies coming in 2011. Stay tuned as we provide case studies of how it all comes together and drives results. 1) Integrated marketing programs Integrating all marketing disciplines when creating and...
by admin | Jan 12, 2011 | Resources
From social media to email marketing to public relations – Top 10 Marketing charts and Research Articles of 2010. Have you created your marketing plan for 2011? Be sure to review these analytics in creating the right online and social media strategy for your...
by admin | Jan 5, 2011 | Resources
Happy New Year! At the forefront of top public relations trends for 2011 include Crisis Communications planning, measurement, and why the value of PR continues to rise. Full article
by admin | Jan 3, 2011 | Resources
Projected Publicity, Tweetonomics and Rockstar Self-Expression. 20. Projected Publicity – Marketers turning to large-scale, low-cost and ultra viral mediums like these projected billboards. From Pac-Man projections to giant pinball displays, this form of...
by admin | Dec 15, 2010 | Resources
A good marketing plan is like a battle plan or a game plan; it should serve as a guide and a blueprint for the actions you need to take to grow your business. It should also have some flexibility because as you start testing and measuring tactics, you’ll need to...