A Social Media Seal of Approval?

See how one startup used PR 2.0 to garner exposure and solid product review feedback – Aiming to be a sort of Good Housekeeping Seal of Approval for the social media age, a startup called TwitterMoms is working with Procter & Gamble and Quickie...

How can PR 2.0 build your brand?

Source: TopRank Authenticity/personality – the world and web crave it There are too many faceless brands, companies and even, amazingly, people on the planet. We crave authenticity – and digital channels reward it higher than traditional. This is because they are...

Why PR 2.0 for your business?

PR 2.0 uses social media elements such as blogging, viral marketing, social networking and search engine optimization to get your word out in effective, meaningful and engaging ways. It blends traditional and new media relations to reach journalists as well as...

Elure Marketing moves its Bend office downtown

Elure Marketing Group, an integrated marketing and public relations agency announces the move of their Bend office to the downtown district at 701 NW Hill Street, Bend, OR 97701 Growing its PR 2.0 services currently offered, Elure has expanded its online and social...

10 Tips for Seductive Story Angles

The secret to becoming a media darling is to go the extra mile — research every show or publication before you send your pitch, and give it a targeted, relevant, timely, meaty story by using these ten tips: Begin your day by brainstorming with the daily paper....