Written by Brad Phillips @MrMediaTraining on November 29, 2012 http://bit.ly/SGVwKu
MEDIA TRAINING
- “If a reporter doesn’t like the person he’s writing about, it shows up in his article.” Willie Stargell, baseball hall of famer
- “News is something somebody doesn’t want printed; all else is advertising.” – William Randolph Hearst, publisher
- “Wooing the press is an exercise roughly akin to picnicking with a tiger. You might enjoy the meal, but the tiger always eats last.” – Maureen Dowd, columnist, The New York Times
- “A news story should be like a mini skirt on a pretty woman. Long enough to cover the subject but short enough to be interesting.” – Anonymous
PUBLIC SPEAKING
5. “Always leave them wanting more.” – Helen Hayes, actress (and others)
6. “There are always three speeches, for every one you actually gave. The one you practiced, the one you gave and the one you wish you gave.” – Dale Carnegie
7. “I’ve decided to discontinue my long talks. It’s because of my throat. Someone threatened to cut it.” – anonymous
8. “The audience is 50 percent of the performance.” – Shirley Booth, actress
CRISIS COMMUNICATIONS
9. “Watch out for emergencies. They are your big chance.” – Fritz Reiner, orchestra conductor
10. “That which is not resolved today will find you tomorrow.” – New York Yankees media training manual